Storm season is a sprint. Off-season is a drought. I help roofing contractors build a pipeline that produces year-round — not just when hail hits the neighborhood.
Roofing has a trust problem, a seasonality problem, and a competition problem — all at once. Generic marketing doesn't solve any of them.
Lead platforms sell the same homeowner to four or five roofers at once. You paid $400 to race everyone else to the phone — and someone undercuts you anyway.
Within 72 hours of a major storm, out-of-state crews are running ads in your backyard. If you're not already ranking and trusted, you lose jobs you should own.
A roof is a $10,000–$20,000 decision. Homeowners do their research. If your Google profile looks thin and your reviews are sparse, you lose before the first call.
When storm season ends, so does the pipeline. Without SEO and evergreen strategies running in the background, the slow months turn into a genuine cash flow crisis.
When a homeowner searches "roofer near me," the top 3 results capture 75% of clicks. If you're buried on page two or missing from the map pack, you don't exist.
Generic ad campaigns that treat a roof replacement like a product purchase. They don't understand insurance claims, storm damage urgency, or the re-roof sales cycle.
A system that generates leads during peak storm windows and keeps the phone ringing when the weather is calm.
Rank for "roof replacement near me," "storm damage repair [city]," and "local roofer" — the searches that bring in homeowners who are ready to book.
Separate campaigns for storm damage response and full re-roof installs. The right message, at the right moment, with landing pages built to convert — not just click.
Dedicated storm damage landing pages that deploy fast after severe weather events. Built for urgency, optimized for local search, designed to book inspections.
Full optimization to dominate the local map pack for roofing searches — including photo strategy, service categories, and ongoing management.
More reviews means more trust and a higher GBP ranking. A done-for-you system that consistently turns happy customers into public proof.
Built to handle storm damage leads, re-roof inquiries, and insurance claim consultations — fast load times, clear CTAs, and service pages that rank.
Storm chasers run ads. Local roofers who already rank, already have reviews, and already have a fast-response funnel get there first — without paying $400 a lead. I build the foundation before the storms come so you're not scrambling when they do.
Most agencies hand your roofing account to someone running 15 other clients who's never touched a shingle or seen a storm damage claim. You get monthly reports filled with impressions. You wonder why the pipeline dried up in October.
I work with a small roster intentionally. When I'm managing your roofing marketing, I know your service area, your crew schedule, your best-fit jobs — because that's the only way to do this well.
20 minutes. I'll show you where your roofing marketing is leaking jobs — and what it would take to fix it.
Book a Free Strategy CallNo pitch deck. No pressure. No mystery team.
Helping home service businesses turn local traffic into booked jobs.
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