Services

The system. Not a menu.

I don’t offer a list of disconnected services you pick from. I work through a system built in the right order — website first, then SEO, then ads. Each step sets up the next. Each step compounds.

Most businesses start at Step 1. Some skip ahead if the foundation is already solid. All of them know exactly what they’re getting before they sign anything.

1

Foundation Website

→

2

Visibility Local SEO

→

3

Scale Full Service

1

Foundation

Website Built to Convert

Most contractor websites exist. This one works.

Before SEO or ads, you need a website that makes a customer want to call. Not just exist on the internet — actually make the case for why you’re the right choice, load fast, and guide visitors to pick up the phone.

I build every site from the ground up around your specific business, your service area, and the customers you want to attract. No templates that look like three of your competitors. No page builders that make the site slow. And when it’s done, you own it outright.

Start With a Website

What’s Included

Custom website design built around your business and market
Mobile-first, fast-loading on all devices
Conversion-focused layout with clear calls-to-action
Service pages written for both customers and search engines
Contact forms and click-to-call setup
Google Analytics and Search Console connected
Basic on-page SEO foundations from day one
Monthly hosting, maintenance, and updates
You own the design, code, content, and domain — always

Best for: Businesses with an outdated website, no website, or a site that’s getting traffic but not converting it into calls. This is where every engagement starts.

2

Visibility

Local SEO & Google Rankings

Be the first name they find when they search.

84% of homeowners search Google before hiring a contractor. If you’re not showing up, they’re calling someone else. Local SEO fixes that — not overnight, but in a way that builds and compounds over time.

I don’t run spammy link schemes or mass-produce blog posts that have nothing to do with your business. I do the work that actually moves rankings: Google Business Profile optimization, local citations, service content, and review strategy. The kind that lasts when Google updates its algorithm.

Add SEO to My Plan

What’s Included

Google Business Profile setup, optimization, and ongoing management
Local citation cleanup and directory submissions
Keyword research targeting what your customers actually search
Service area and location page content
On-page SEO audits and optimizations
Review generation strategy (real reviews, no shortcuts)
Monthly rank tracking and plain-English progress reports
Google Search Console monitoring

Best for: Businesses with a solid website who need to be found by more customers in their area. Pairs with Foundation tier or can be added to an existing site if the site is already strong.

3

Scale

Full Marketing System

When the foundation is set, we open the throttle.

Paid ads with a strong website and solid SEO underneath them are a multiplier. Paid ads without that foundation are an expensive experiment that rarely pays off. This is why I don’t lead with ads — and why clients who get here see a real return on them.

At this tier, I manage the full picture: ads, follow-up, reputation, and strategy. You focus on running the business. I handle the marketing.

Discuss Full Service

What’s Included

Google Ads (Search) setup, management, and optimization
Meta Ads (Facebook & Instagram) for brand awareness and retargeting
Automated lead follow-up — no lead falls through the cracks
Reputation management across Google, Yelp, and Facebook
Full campaign reporting: leads, calls, and booked jobs
Landing page creation and A/B testing
Monthly strategy calls — with me, not an account manager
Everything from Foundation and Visibility tiers included

Best for: Established service businesses ready to aggressively grow their lead volume. Works best when built on a proven website and active SEO foundation.

Also Available

Standalone & Add-On Services

Need something specific that doesn’t fit the three-step system? These can be added to any tier or scoped separately.

Content & Email Newsletter

Consistent content that keeps your audience engaged and your brand top of mind. Works well for service businesses building a loyal local following.

CRM Setup & Automation

Get your customer pipeline organized. Automated follow-up, appointment reminders, and contact management so nothing falls through the cracks.

Strategy & Consulting

Not ready to hand off full execution? I can work with your team on strategy, help you prioritize, and answer the marketing questions you can’t get straight answers to elsewhere.

Website Hosting & Maintenance

Already have a site you like? I’ll keep it fast, secure, and maintained so you don’t have to think about it. Includes updates, backups, and uptime monitoring.

Review & Reputation Strategy

A focused push to build your review count on Google, Yelp, and industry platforms. Done-for-you system that makes it easy for happy customers to leave reviews.

Analytics & Reporting Setup

Know where your calls are actually coming from. GA4, Search Console, call tracking, and a plain-English monthly report that connects marketing to real results.

On Pricing

No prices listed. Here’s why.

Every business is different. A contractor doing $500k/year in one city has different needs — and different ROI math — than one doing $3M across three markets.

I price based on scope, and scope varies. What I can tell you is that every engagement is scoped before you sign anything, so there are no surprises after the contract.